In South Africa for hundreds of years the Hoodia Gordoni Cactus has been used by the San indigenous people as an appetite suppressant and thirst quencher. Hoodia capsules contain a potent 20:1 extract of the hoodia cactus. Extracts contain concentrated amounts of the active ingredients found in nature. The 20:1 extract in Hoodia capsules is twenty times as potent in active constituents as the hoodia plant itself.
In 1937, a Dutch anthropologist studying the San indigenous people in the Kalahari desert near what is now the South Africa-Namibia border noted that they sucked on the Hoodia plant as an appetite suppressant and thirst quencher.
These bushmen did not eat on their two to three day hunts; instead, they munched on the stem of this succulent to suppress their hunger and thirst.
The first scientific investigation of the plant was conducted at South Africa’s National Laboratory. Because Bushman were known to eat Hoodia. “what they found was when they fed Hoodia to animals, they lost weight” says Dr. Richard Dixie, who heads Phytopharm’s project to develope weight-loss products based on hoodia. it took South Africa’s National Laboratory 30 years to isolate and identify the specific appetite-suppressing ingredient in hoodia.
Phytopharm has spent more than $20 million dollars so far on research, including clinical trials with obese voulanteers.
What does Hoodia do?
Hoodia is an Appetite Suppressant. Scientists at CSIR and Phytofarm, researching the plant to find ways to patent it and its applications, have identified a chemical compound which they’ve called P57 which acts on the glucose receptors in the brain to fool the brain into thinking it is full. P57 apparently is 10,000 times stronger in it’s interaction with the glucose receptors than glucose itself, so small amounts of Hoodia can make the brain think that you’ve eaten satisfactory amounts food. Hoodia doesn’t work on your stomach to reduce your hunger, it works on your brain. The results are amazing. Subjects given hoodia lost their appetite and consumed 1,000 calories a day less that those in the control group. To put that in perspective, the average American man consumes about 2,600 calories a day; a woman about 1,900. “If you take this natural herb everyday, the desire to eat goes away”.
Of course pharmaceutical companies have recognized the potential from the extract of the hoodia plant and are currently trying to synthetically reproduce the active components so that they can be patented as a prescription appetite suppression drug. Hoodia capsules contain the all natural concentrated 20:1 extract of the hoodia cactus plant.
Extracts from this cactus have been shown in clinical trials on obese subjects to reduce caloric intake by 30% to 40%. Significant weight loss has resulted from such a drop in caloric intake.
In accordance with FDA regulation, we do not make any therapeutic claims for any Dietary Supplements in accordance with the Dietary Supplement Health and
Education Act.
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